Thank You, Toreros, for a Successful Torero Tuesday

The University of San Diego’s take on the national philanthropy opportunity Giving Tuesday, which at USD is known as Torero Tuesday, successfully raised a record $242,000 in donations made by alumni, parents, employees and friends of the university on Nov. 28.

A record number of donors — more than 770 — participated in Torero Tuesday. Their generosity goes to support USD student scholarships, fund academic and community programs, athletics, campus resources and provide experiences such as helping a student attend a conference to present their research.

“Torero Tuesday is really all about supporting our students and the incredible work they are doing,” said Philip Garland, senior director for annual giving and stewardship at USD. “Thank you to all of our donors on Torero Tuesday and throughout the year who make it possible for these Changemakers to not only learn, but also be of service in the greater community.”

This was the third Torero Tuesday campaign. In 2015, the university raised more than $106,000. Last year, the total grew to $194,000. Pushing past the $200,000 mark was part of this year’s aim.

A few special incentives were available for donors to consider when making their gift.

For every donation made to support Torero Athletics, whether it was for student-athletes, an individual sports team or the athletics department in general, student-athletes will perform one hour of community service. Torero Athletics raised nearly $48,000.

A fun incentive for all supporters who gave a minimum $55 donation on Torero Tuesday was, in return, a one-of-a-kind pair of San Diego Torero socks.

“When we started planning this year's Torero Tuesday, we wanted to do something to ‘knock your socks off,’” Garland recalled. “With that, the socks idea came to life, and we created the blue and white argyle SD logo socks for our alumni, parents, employees, and friends to be able to show off their Torero pride.”

Torero Tuesday 2018 is scheduled to take place on Nov. 27.

— Ryan T. Blystone