Welcome to University of San Diego's newest certificate program!
Mission:
The certificate program “Business for the Arts and Nonprofit Art and Cultural Organizations” aims to provide to the arts and cultural leaders a broader understanding about cross-border art and cultural relations in the USA and Mexico. As wells as, foster in a pro-active fashion the importance of international art and cultural leadership and intercultural dialogues.
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| Click to view KUSI Interview April 2009 |
KUSI Interview
Program Director Jodi Waterhouse
and Instructor Larry Baza
Program Overview
The Certificate in Business for the Arts and Nonprofit Art and Cultural Organizations aims to manifest the importance of the arts as an economic force. The arts can revitalize cities, raise a community’s quality of life, be an alternative to secured investments, and promotes international cultural collaboration. By providing the necessary tools, BANAO students can become experts in the field. The certificate program uses best practices to train professionals about the importance of developing art projects, leadership, promotion, and sales. Courses help students prepare for the competitive art field and teach them how to surmount the many challenges in the art sector, including fundraising techniques, new marketing technologies, communication strategies to solicit new donors, and tactics to increase gallery sales.
