Meet Our Experts: Colin Campbell, Assistant Professor of Marketing

Monday, September 16, 2019TOPICS: ResearchSpotlights

Colin Campbell is an assistant professor of marketing at the USD School of Business with years of research and consulting experience specializing in digital marketing, including his most recent research article on social media influencers. According to Campbell, "It’s a really exciting time to be a marketer.” In a new world of marketing filled with influencers and digital apps, change is a constant. Campbell tackles the challenge of teaching an ever-evolving subject by offering hands-on experience in the classroom rather than relying on textbooks that have yet to be written. 


Renata Ramirez
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