VISUAL IDENTITY



Primary Spirit Mark

The primary spirit mark can be used on a wide range of informal materials for student groups, intramural teams, alumni organizations, athletic events, merchandise, and Web applications to communicate and express school spirit. The spirit marks are not appropriate for use on academic materials.

Please log in to download a collection of the primary spirit mark files.

Secondary Spirit Mark

The secondary spirit mark is reserved for use on merchandise. When using the secondary spirit mark on merchandise, however, the name University of San Diego must be included elsewhere on the piece in the approved athletic font, called Impact. The secondary spirit mark is not appropriate for use on the Web, academic materials, printed materials or any other materials that will be distributed off campus.

To request these marks, contact the Department of Marketing and Strategic Partnerships.


Copyright © 2013 University of San Diego