DBA in "Luxury Marketing and Legal Issues"

Date and Time

Friday, June 30, 2017Friday, July 7, 2017 at 8:30 a.m.

Location

TBD

5998 Alcala Park San Diego, CA 92110

Cost

Varies

Details

Participants will arrive in San Diego on June 29, 2017.

On June 30, participants will attend a presentation of the DBA program by Dr. Marcel Saucet. Details of the program will be sent to the participants before the date and participants will be able to ask questions about the program. After, they will meet and discuss with the members of the research lab, dissertation advisors, and USD database introduction. In the afternoon, a visit of the University campus will be proposed to the participants.

Three seminars and discussions with professors are scheduled.

On July 3, a visit to law firms evolving in San Diego will permit the participants to better understand business; the American way. It will be an opportunity to meet successful professionals of a very attractive field.

On July 4, participants will have the rare chance to participate in a special event in Los Angeles. A tour will be organized and will allow participants to discover this amazing city.

During this week, participants will also be able to attend three seminars: “Qualitative research methods”, "communication", and “Constructing an international career with DBA Luxury marketing and legal issues”. These three seminars will enable them to understand the motive to conduct a DBA and how it is possible to “sell” it in the professional world.

Additionally, students will have the chance to network with the top level executive from the luxury brand with a view to understanding the strategies developed by the most renowned luxury stores present in very famous places.

After the seminars and networking events, students will be given one afternoon to prepare for the presentation of their research topic on July 6, followed by sessions with their supervisors.

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