CANCELLED: Ahlers Center for International Business Speaker Series Presentation with Rick Loughery, GoPro

CANCELLED: Ahlers Center for International Business Speaker Series Presentation with Rick Loughery, GoPro

Date and Time

  • Tuesday, May 5, 2020 from 12:15 p.m. to 1:30 p.m.

Location

Joan B. Kroc Institute for Peace and Justice, Room C

5998 Alcala Park San Diego, CA 92110

Cost

$0

Details

CANCELLED: The Ahlers Center for International Business Speaker Series Presentation with Rick Loughery is cancelled as a preventive measure to reduce risk related to the COVID-19 virus. Visit the university’s COVID-19 website for the most current information for the USD community. 

Rick Loughery, Vice President of Global Marketing and Communications, GoPro 
“GoPro: Capturing and Sharing ‘the Stoke’ Around the World” 

GoPro revolutionized the action sports camera scene when it introduced its first product back in the early 2000s. Since then, the company has amassed impressive global brand awareness with sales in more than 100 countries and a massive following of passionate GoPro users. How does a California-grown company known for capturing action sports adventures maintain its core identity while expanding its customer base beyond action sports enthusiasts? Rick Loughery will discuss GoPro’s evolution and how the company is adapting to address growth opportunities ahead.

Mr. Loughery has been with GoPro for over 10 years, joining the company full-time as its 13th employee. In his current role, he works with his team of regional marketing leaders to craft locally-relevant strategies that stay consistent with the overall global marketing plan. Prior to GoPro, Mr. Loughery co-founded Three-Forty Communications, which worked with early-stage technology companies such as Yelp and Fitbit.

1 Compass/Connect/Passport Point Approved

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5998 Alcalá Park
San Diego, CA 92110