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She Founder's Group: A Walk in Your Customer's Shoes: Understanding Your Customer, The Hero

 

She Founder's Group: A Walk in Your Customer's Shoes: Understanding Your Customer, The Hero

This event occurred in the past

Date and Time

  • Monday, August 12, 2019 from 12:00 p.m. to 2:30 p.m.

Location

Joan B. Kroc Institute for Peace and Justice, A

5998 Alcala Park San Diego, CA 92110

Cost

$0

Details

A roundtable for C-level women, interested in connecting and learning from other women in scalable, fast-growing businesses.

Topic: A Walk in Your Customer's Shoes: Understanding Your Customer, The Hero

Do you want to provide products and/or services that your customers will respect, appreciate, and love you for?  The more you understand your customer’s behaviors, motivations, and needs, the more effective you will be at delivering an exceptional experience.
 

During this interactive session, you will:

  • Understand Customer Experience and why it matters
  • Create the first iteration of a Customer Persona - to guide the choices you make around how you engage your customers
  • Utilize concepts from Customer Journey Mapping with a hero/guide story
  • Learn how storytelling can impact your brand
 Guest speaker: Lauren Feehrer, Founder and President of LoyaltyCraft Consulting
 
About: Light refreshments will be provided.

*The program will continue to take place monthly on the 2nd Monday.

Sponsor(s)

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This event is open to the public

Post Contact

Noemi Pena
noemipena@sandiego.edu
619-260-4547

Contact Information