Professional Series on International Trade and Business Development

Learn from business experts in the field.

The Professional Series on International Trade and Business Development consists of five seminars, with one seminar per week for five consecutive weeks. This program is intended for undergraduate students at the University of San Diego. For those who are interested in the series but not enrolled in our university, please contact us for availability.

Spring seminars are currently in session.

Seminar Description

Identifying International Opportunities

This seminar presents key resources for the identification and evaluation of new international opportunities and highlights their potential key insights. Firms considering internationalization as a path to increased growth and profitability have at their disposal a variety of product, industry and country-specific marketing resources that can be used to evaluate international opportunities. Utilization of these resources can prove invaluable, as data-driven internationalization decisions are much more likely to be successful in the long term.

Cross-Border Business and Market Entry Strategies

This seminar provides an overview of the North American Free Trade Agreement (NAFTA) and what changes are being made through the United States-Mexico-Canada Agreement (USMCA). Participants have the opportunity to learn about cross-border market entry considerations such as product selection, market entry mode and product adaption to remain globally competitive.

Import Operations and Documentation

This seminar provides an overview of the procedures, terminology, documentation, and regulations for the import of goods to and from the United States. Participants are introduced to international trade concepts such as merchandise valuation, origin, non-tariff barriers, harmonized tariff schedule and import regulations and compliance.

Purchasing, Negotiations and Payment

Participants have the opportunity to discuss the various international methods of payments, the levels of risk mitigation they provide and how they impact cash flow. Participants also learn about supplier selection, evaluation and sourcing.

International Sales and Business Development

This seminar provides participants with the business development strategies and skills needed to work with international clients. Participants also learn how to communicate value creation, evaluate international sales channels, and identify international sales partners.