Master Logo

The master logo represents everything about the University of San Diego — its location, Catholicity, architecture and mission.

The master logo is the cornerstone of USD's identity and should be prominently positioned in all printed and electronic communications materials. The secondary horizontal master logo works best on projects that primarily have a horizontal format, such as certain postcards, billboards and mailers.

Primary Logo Configuration
Secondary Logo Configuration
Master Logo Clearspace

While the minimum allowed size of the master logo is 1", for certain projects — such as giveaway merchandise — exceptions can be granted.

Master Logo minimum size