Course Descriptions


MKTG 490 Marketing Strategy (3)

Seth Ellis

CRN 52 Limit 35
Special Session (6/5 – 6/9)
M – F
9 a.m. – 5:00 p.m.
Prerequisites: MKTG 300 and (MATH 130 or MATH 150 or MATH 151)
The capstone course for marketing majors. This course develops skills in analyzing practical marketing situations and the formulation and implementation of effective marketing strategies. Discussion of the relationship of the marketing process to the business function as a whole. Note: Course will be canceled if there are fewer than eight (8) paid students enrolled as of Monday, May 15.

Contact Information

Summer and Intersession Office
Founders Hall 117
5998 Alcalá Park
San Diego, CA 92110

Phone: (619) 260-2742
Fax: (619) 260-2393

Office Hours

Monday - Friday
8:30 a.m. - 5 p.m.
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