Strategic Directions

Drop Shadow

Imagine Alcalá Park West

Objective

Identify a process to determine the best land use for developing nine acres comprising Alcalá Park West as a mixed-use "college town" to serve both campus community and adjacent neighborhoods. Development should include revenue-generating opportunities that are mission and land use compatible with the university, the Linda Vista community, the Morena business district, and the city of San Diego.

Alcalá Park West Committee

Carmen Vazquez, Vice President for Student Affairs, and Roger Manion, Assistant Vice President for Capital Planning, serve as co-chairs of the Alcalá Park West Committee. Committee members include faculty, administrators, and students with interest and knowledge relevant to developing this property.

Progress
Examined earlier studies of land use and traffic impact; determined that zoning and traffic flow will accommodate the types of development envisioned.
Reviewed a case study of the area undertaken by students in Sherman Harmer's real estate class "Urban and Suburban Development" during Spring 2012.
Consulted with Jeffrey A. Steindorf, Campus Planner at University of California, San Diego, and William D. Jones, President/CEO of CityLink Investment Corporation, who recommended working with partners to develop the property based on a market-driven analysis of needs and options.
Drafted a Request for Proposal (RFP) seeking a consultant to conduct an extensive property analysis, needs assessment, and market analysis of Alcalá Park West and the surrounding communities.

Timeline
Spring 2013: Sherman Harmer's real estate class "Urban and Suburban Development" will repeat the case study of Alcalá Park West with a market-driven focus.
A specific timeline for proceeding with this project will be developed when the new Vice President for Business and Administration joins USD on January 28.

Measurable Indicators
To be determined in conjunction with the timeline.