Strategic Directions

Drop Shadow

Survey Respondents

The Core Team sent invitations to participate in the Strategic Directions survey to alumni, students, faculty, staff, and administrators. The survey was online, and the invitations were sent by e-mail. We received 2308 survey responses during the three weeks that the survey was open. Respondents were asked to indicate their primary affiliation with USD, and all but 170 respondents did. The estimated size of each group is as follows:

Alumni 5784 e-mail invitations opened
Undergraduate students 5388 enrolled fall semester
Graduate students 2813 enrolled fall semester
Staff and administrators 1085 employed full time
Faculty   481 employed full time, on phased retirement, or on annual contracts
Trustees     32 members on the Board in November

In most cases, we do not know how many of the e-mail messages were actually received by the intended recipients, so we can only estimate response rates for the groups. Our estimated response rates are as follows:

Group Group
Responses Response

Alumni 5784 927 16%
Undergraduate students 5388 533 10%
Graduate students 2813 217 8%
Staff and administrators 1085 314 29%
Faculty 481 140 29%
Trustees 32 7 22%
Unknown   170  

The response rates were highest for faculty, staff, and administrators. Overall, these groups are probably more invested in strategic planning for USD than students and alumni. The response rate for trustees is underestimated because the e-mail invitation was sent to them late, and some had already responded as members of other groups.

We would have preferred higher response rates, but we were pleased to have received input from 2308 people. We are confident that feedback from people who were interested enough in the topic to respond to the survey gives us a good basis for charting USD's next strategic directions.