Grupo Bimbo Chair Says Socially Responsible Business is Good Business
The Daily Transcript -- Sara Lee, Wonder bread, Entenmann’s, Oroweat -- these companies have been bringing bakery products to the American people for decades, and are household names all over the country. Aside from gluten, they all have another ingredient in common: Mexican parent company Grupo Bimbo, which acquired these brands and more, making it the largest producer of bread products in the world. (Full Story)
Roberto Servitje Sendra discussed how Grupo Bimbo has operationalized the noble goal of achieving high efficiency as well humane and ethical business practices during a talk given at University of San Diego on Oct. 11.