Cleaning The Air On Climate Education

USD, allies assessing how to tailor messages on global warming to influential audiences

Monday, April 2, 2012

San Diego Union Tribune -- An unusual alliance of social scientists, researchers and communications experts in San Diego County is trying to elevate the nation's literacy of climate science — though the effort itself might inflame skeptics of global warming.

The initiative is designed to approach climate issues in a fresh way. Unlike most science-education programs, this one doesn't target school-aged children or young adults, nor does it rely solely on scientists to do the talking. (Full Story)

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