Marketing Research

Kenneth Bates

Journal Article, Academic Journal

Bates, K. (2011). Modeling Regret Effects on Consumer Post-Purchase Decisions. European Journal of Marketing , 45 (7/8), 1068-1090.

Bates, K., Burton, S., Huggins, K., Howlett, E. (2011). Battling The Bulge: Menu Board Calorie Legislation And Its Potential Impact On Meal Repurchase Intention. The Journal Of Consumer Marketing , 28 (2), 104-113.

Newman, C., Kopp, S., Bates, K. (2010). Approaching the Summit: Understanding Motivations of Recreational Risky Behavior. The International Journal of Sport and Society , 1 (1), 173-186.

Bates, K. (2009). Coming to a Restaurant Near You? Potential Consumer Responses to Nutrition Information Disclosure on Menus. Journal of Consumer Research , 36 (3), 494-503.

Bates, K. (2009). The roles of gender and motivation as moderators of the effects of calorie and nutrient information provision on away-from-home foods. Journal of Consumer Affairs , 43 (2), 249-273.

Ivanic, A., Bates, K., Somasundaram, T. Emphasizing the Stereotype: The Role of Accent in Spokesperson Credibility and Purchase Intention. Journal of Advertising Research

Kristine Ehrich

Journal Article, Academic Journal

Muehling, D., Laczniak, R., Ehrich, K. (2013). The Effects of Brand Usage on Consumers' Immediate and Delayed Responses to Positive and Negative Comparative Advertisements. Journal of Current Issues and Research in Advertising , 34 (2), 229-246.

Barkacs, L., Barkacs, C., Ehrich, K. (2012). Girls Just Want to Have Fun: Issues Surrounding the Marketing of Sexual Enhancement Products for Women. Journal of Law, Business & Ethics , 18 (Winter 2012), 63-72.

Ehrich, K., Ceranic, T., Liu, J. Business Unusual: Transforming Business School Curricula through Community Engagement. Metropolitan Universities Journal

Seth Ellis

Journal Article, Academic Journal

Ellis, S. (2013). Exploring Consumer Behavior Using Student Constructed Essays and Film Projects. Atlantic Marketing Journal

Ellis, S. (2011). Music Camp: Experiential Consumption in a Guitar Workshop Setting. International Journal of Culture, Tourism and Hospitality Research , 5 (4)

Steffel, R., Ellis, S. (2009). Structural and Social Bonds of Commitment in Inter Firm Relationships. Journal of Applied Business & Economics , 10 (1)

Andrea Godfrey Flynn

Journal Article, Academic Journal

Flynn, A., Seiders, K., Voss, G. (2012). When is Enough Enough? Balancing on the Fine Line in Multichannel Marketing Communications. GfK Marketing Intelligence Review , 4 (2), 8-15.

Flynn, A., Seiders, K., Voss, G. (2011). Enough is Enough! The Fine Line in Executing Multichannel Relational Communication. Journal of Marketing , 75 (July), 94-109.

Voss, G., Flynn, A., Seiders, K. (2010). How Complementary and Substitution Effects Alter the Customer Satisfaction-Repurchase Link. Journal of Marketing , 74 (November), 111-127.

Berry, L., Flynn, A., Seiders, K., Haws, K., Quach, S. Physician Counseling of Overweight Patients About Preventive Health Behaviors. American Journal of Preventive Medicine

Aarti Ivanic

Journal Article, Academic Journal

Ivanic, A., Overbeck, J., Nunes, J. (2011). Status, Race and Money: The Impact of Racial Hierarchy on Willingness-to-Pay. Psychological Science/Sage , 22 (12), 1557-1566.

Ivanic, A., Bates, K., Somasundaram, T. Emphasizing the Stereotype: The Role of Accent in Spokesperson Credibility and Purchase Intention. Journal of Advertising Research

Maria Kniazeva

Journal Article, Academic Journal

Kniazeva, M., Belk, R. (2012). The Western Yogi: Consuming Eastern Wisdom.. International Journal of Consumer Research , 1 (1), 1-27.

Kniazeva, M. (2011). It All Began with a Kiss, or When Packaging Sells a Country.. International Journal of Culture, Tourism and Hospitality Research , 5 (4), 383-395.

Kniazeva, M., Belk, R. (2010). If this brand were a person, or Anthropomorphism of brands through packaging stories. Journal of Global Academy of Marketing Science , 20 (3)

Kniazeva, M., Belk, R. (2010). Supermarkets as Libraries of Postmodern Mythology. Journal of Business Research , 63 (7), 748-753.

Kniazeva, M., Belk, R. (2009). "Packaging as a Vehicle for Mythologizing the Brand.". Brands and brand management. Cross-cultural and critical perspectives on brands. , 4

Book, Chapter in Scholarly Book-New

Kniazeva, M. (2012). Faking Authenticity?. Food Packaging: Procedures, Management and Trends

Kniazeva, M. (2011). A Happy man in a Buick or How Chinese consumers let Western brands enter their lives. Handbook of Contemporary Marketing in China: Theories and Practices (1st), 155-172.

Kniazeva, M., Charters, S. Authenticity in the Mirror of Consumer Memories, or Drinking Champagne in Russia. Brand Management in Emerging Markets

Robin McCoy

Book, Chapter in Scholarly Book-New

McCoy, R., Sulpizio, L. (2010). TransitionalLeadership. Leadership in Non-Profit Organizations , II

Morgan Poor

Journal Article, Academic Journal

Poor, M., Duhachek, A., Krishnan, S. (2013). How images of other consumers influence subsequent taste perceptions. . Journal of Marketing , 77 (6), 124-139.

Poor, M., Duhachek, A., Krishnan, S. (2012). The moderating role of emotional differentiation on satiation. Journal of Consumer Psychology , 22 (4), 507-519.

Roseman, M., Poor, M., Stephenson, T. An analysis of food references in television programming specifically targeting tween viewing audiences. Journal of Nutrition Education and Behavior

Justine Rapp

Journal Article, Academic Journal

Martin, I., Kamins, M., Pirouz, D., Davis, S., Haws, K., Mirabito, A., Mukherjee, S., Rapp, J., Grov (2013). On the Road to Addiction: The Facilitative and Preventive Roles of Marketing Cues. Journal of Business Research , 66 (8), 1219–1226.

Grover, A., Kamins, M., Martin, I., Davis, S., Haws, K., Mirabito, A., Mukherjee, S., Pirouz, D., Ra (2011). From Use to Abuse: When Everyday Consumption Behaviors Morph Into Addictive Consumptive Behaviours. Journal of Research for Consumers , 19

Capella, M., Hill, R., Rapp, J., Kees, J. (2010). The Impact of Violence Against Women in Advertisements. Journal of Advertising , 39 (4), 37-52.

Hill, R., Rapp, J. (2009). Globalization and Poverty: Oxymoron or New Possibilities?. Journal of Business Ethics , 85 (1), 39-47.

Rapp, J., Hill, R., Gaines, J., Wilson, R. (2009). Advertising and Consumer Privacy: Old Practices and New Challenges. Journal of Advertising , 38 (4), 51-61.

Hill, R., Rapp, J. Codes of Ethical Conduct: A Bottom-Up Approach. Journal of Business Ethics

Book, Chapter in Scholarly Book-New

Rapp, J., Hill, R., Lehmann, D. Modeling Non-Consumer Behavior: Consumption-as-Restriction and Corporate Social Responsibility. Handbook on Marketing and Corporate Social Responsibility

Rapp, J., Mikeska, J. Doing Harm while Attempting Good: A Critical Eye on Corporate Social Responsibility. Handbook on Marketing and Corporate Social Responsibility

Tygarajan Somasundaram

Journal Article, Academic Journal

Ivanic, A., Bates, K., Somasundaram, T. Emphasizing the Stereotype: The Role of Accent in Spokesperson Credibility and Purchase Intention. Journal of Advertising Research