​School of Business Faculty Research

Leaders in socially innovative research.

Here at the School of Business, there’s no shortage of think tanks. Our faculty is constantly on the move, contributing to industry thought leadership that challenges the status quo and benefits society.

This consortium of bright minds and expert practitioners regularly publish their findings in scholarly journals such as the Academy of Management Review, Journal of Finance, Journal of Marketing, Management Science, The Accounting Review and Journal of Real Estate Finance and Economics, among others.

We encourage you to dive into our faculty’s innovative research to learn which trends face the global business climate—and discover what competencies you’ll need to succeed.

Accountancy
Economics and Business Economics
Finance and Real Estate
International Business
Management, Law and Ethics
Marketing
Operations, SCM and ITM

Marketing

  • Kenneth BatesKenneth Bates - Associate Professor of Marketing

    Journal Article, Academic Journal

    • Ivanic, A., Bates, K., Somasundaram, T. (2014). The Role of the Accent in Radio Advertisements to Ethnic Audiences: Does Emphasizing Ethnic Stereotypes Affect Spokesperson Credibility and Purchase Intention?. Journal of Advertising Research, 54(4), 407-419.
    • Bates, K. (2011). Modeling Regret Effects on Consumer Post-Purchase Decisions. European Journal of Marketing, 45(7/8), 1068-1090.
    • Bates, K., Burton, S., Huggins, K., Howlett, E. (2011). Battling The Bulge: Menu Board Calorie Legislation And Its Potential Impact On Meal Repurchase Intention. The Journal Of Consumer Marketing, 28(2), 104-113.
    • Newman, C., Kopp, S., Bates, K. (2010). Approaching the Summit: Understanding Motivations of Recreational Risky Behavior. The International Journal of Sport and Society, 1(1), 173-186.
    • Bates, K. (2009). Coming to a Restaurant Near You? Potential Consumer Responses to Nutrition Information Disclosure on Menus. Journal of Consumer Research, 36(3), 494-503.
    • Bates, K. (2009). The roles of gender and motivation as moderators of the effects of calorie and nutrient information provision on away-from-home foods. Journal of Consumer Affairs, 43(2), 249-273.
  • Seth EllisSeth Ellis - Chair, Marketing, Associate Professor of Marketing

    Technical Report

    • Ellis, S., Johnson, R., Murphy, R. (1998). The economic value of on-premise signage,” in International Sign Association (ed.). The International Sign Association.

    Journal Article, Academic Journal

    • Ellis, S. (2013). Exploring Consumer Behavior Using Student Constructed Essays and Film Projects. Atlantic Marketing Journal.
    • Ellis, S. (2011). Music Camp: Experiential Consumption in a Guitar Workshop Setting. International Journal of Culture, Tourism and Hospitality Research, 5(4).
    • Steffel, R., Ellis, S. (2009). Structural and Social Bonds of Commitment in Inter Firm Relationships. Journal of Applied Business & Economics, 10(1).
  • Justine FarrellJustine Farrell - Assistant Professor of Marketing

    Journal Article, Academic Journal

    • Anderson, L., Spanjol, J., Jeffries, J., Ostrom, A., Baker, C., Bone, S., Downey, H., Mende, M., Rapp, J. (2016). Responsibility and Well-being: Resource Integration under Responsibilization in Expert Services. Journal of Public Policy & Marketing, 35(2).
    • Hill, R., Capella, M., Rapp, J. (2016). Antiservice as Guiding Maxim: Tough Lessons from a Maximum Security Prison. Journal of Service Research, 19(1), 57-71.
    • Hill, R., Rapp, J., Capella, M. (2015). Causes and Consequences of Consumption Under Restriction: Participatory Action Research in a Maximum Security Prison. Journal of Public Policy and Marketing, 34(2), 156-172.
    • Mulder, M., Rapp, J., Hamby, A., Weaver, S. (2015). Consumer transformation through volunteer service experiences. Service Industries Journal.
    • Rapp, J., Hill, R. (2015). Lordy, Lordy Look Who's Forty. The Journal of Consumer Research Reaches a Milestone. Journal of Consumer Research, 42, 19-29.
    • Hill, R., Rapp, J. (2014). Codes of Ethical Conduct: A Bottom-Up Approach. Journal of Business Ethics, 123(4), 621-630.
    • Martin, I., Kamins, M., Pirouz, D., Davis, S., Haws, K., Mirabito, A., Mukherjee, S., Rapp, J., Grover, A. (2013). On the Road to Addiction: The Facilitative and Preventive Roles of Marketing Cues. Journal of Business Research, 66(8), 1219–1226.
    • Grover, A., Kamins, M., Martin, I., Davis, S., Haws, K., Mirabito, A., Mukherjee, S., Pirouz, D., Rapp, J. (2011). From Use to Abuse: When Everyday Consumption Behaviors Morph Into Addictive Consumptive Behaviours. Journal of Research for Consumers, 19, 1-6.
    • Capella, M., Hill, R., Rapp, J., Kees, J. (2010). The Impact of Violence Against Women in Advertisements. Journal of Advertising, 39(4), 37-52.
    • Hill, R., Rapp, J. (2009). Globalization and Poverty: Oxymoron or New Possibilities?. Journal of Business Ethics, 85(1), 39-47.
    • Rapp, J., Hill, R., Gaines, J., Wilson, R. (2009). Advertising and Consumer Privacy: Old Practices and New Challenges. Journal of Advertising, 38(4), 51-61.

    Book, Chapter in Scholarly Book-New

    • Rapp, J., Hill, R., Lehmann, D. (2014). Modeling Non-Consumer Behavior: Consumption-as-Restriction and Corporate Social Responsibility. Handbook on Marketing and Corporate Social Responsibility, 198-217.
    • Rapp, J., Mikeska, J. (2014). Doing Harm while Attempting Good: A Critical Eye on Corporate Social Responsibility. Handbook on Marketing and Corporate Social Responsibility, 381-398.
  • Andrea Godfrey FlynnAndrea Godfrey Flynn - Associate Professor of Marketing

    Journal Article, Academic Journal

    • Flynn, A., Salisbury, L., Seiders, K. (2017). Tell Us Again, How Satisfied Are You? The Influence of Recurring Post-Transaction Surveys on Purchase Behavior. Journal of Service Research, 20(3), 292-305.
    • Seiders, K., Flynn, A., Berry, L., Haws, K. (2015). Motivating Customers to Adhere to Expert Advice in Professional Services: A Medical Service Context. Journal of Service Research, 18(1), 39-58.
    • Berry, L., Flynn, A., Seiders, K., Haws, K., Quach, S. (2014). Physician Counseling of Overweight Patients About Preventive Health Behaviors. American Journal of Preventive Medicine, 46(February), 297-302.
    • Flynn, A., Seiders, K., Voss, G. (2012). When is Enough Enough? Balancing on the Fine Line in Multichannel Marketing Communications. GfK Marketing Intelligence Review, 4(2), 8-15.
    • Flynn, A., Seiders, K., Voss, G. (2011). Enough is Enough! The Fine Line in Executing Multichannel Relational Communication. Journal of Marketing, 75(July), 94-109.
    • Voss, G., Flynn, A., Seiders, K. (2010). How Complementary and Substitution Effects Alter the Customer Satisfaction-Repurchase Link. Journal of Marketing, 74(November), 111-127.
    • Seiders, K., Voss, G., Flynn, A., Grewal, D. (2007). SERVCON: Development and Validation of a Multidimensional Service Convenience Scale. Journal of the Academy of Marketing Science, 25(March), 144-156.
    • Seiders, K., Voss, G., Grewal, D., Flynn, A. (2005). Do Satisfied Customers Buy More? Examining the Moderating Influences in a Retailing Context. Journal of Marketing, 69(October), 26-43.
  • Aarti IvanicAarti Ivanic - Associate Professor of Marketing

    Journal Article, Academic Journal

    • Ivanic, A. (2016). To Choose (Not) to Eat Healthy: Social Norms, Self-Affirmation and Food Choice. Psychology and Marketing, 33(8), 595-607.
    • Ivanic, A. (2015). Status Has Its Privileges: The Psychological Benefits of Status-Reinforcing Behaviors. Psychology and Marketing, 32(7), 697-708.
    • Ivanic, A., Bates, K., Somasundaram, T. (2014). The Role of the Accent in Radio Advertisements to Ethnic Audiences: Does Emphasizing Ethnic Stereotypes Affect Spokesperson Credibility and Purchase Intention?. Journal of Advertising Research, 54(4), 407-419.
    • Ivanic, A., Overbeck, J., Nunes, J. (2011). Status, Race and Money: The Impact of Racial Hierarchy on Willingness-to-Pay. Psychological Science/Sage, 22(12), 1557-1566.
  • Maria KniazevaMaria Kniazeva - Professor of Marketing

    Journal Article, Academic Journal

    • Kniazeva, M., Babicheva, E. (2017). (Un)saving Face, or The Designer Face as a New Consumer Commodity. Journal of Business Research, 74, 143-148.
    • Kniazeva, M. (2015). Eastern Spirituality in the Western Supermarket. Qualitative Market Research. An International Journal, special issue “Journey to the West: Rethinkin, 18(Issue 4), 459-476.
    • Kniazeva, M., Belk, R. (2012). The Western Yogi: Consuming Eastern Wisdom.. International Journal of Consumer Research, 1(1), 1-27.
    • Kniazeva, M. (2011). It All Began with a Kiss, or When Packaging Sells a Country.. International Journal of Culture, Tourism and Hospitality Research, 5(4), 383-395.
    • Kniazeva, M., Belk, R. (2010). If this brand were a person, or Anthropomorphism of brands through packaging stories. Journal of Global Academy of Marketing Science, 20(3).
    • Kniazeva, M., Belk, R. (2010). Supermarkets as Libraries of Postmodern Mythology. Journal of Business Research, 63(7), 748-753.
    • Kniazeva, M., Belk, R. (2009). "Packaging as a Vehicle for Mythologizing the Brand.". Brands and brand management. Cross-cultural and critical perspectives on brands., 4.
    • Kniazeva, M., Belk, R. (2007). "Packaging as a Vehicle for Mythologizing the Brand.". Consumption, Markets and Culture, 10(1), 51-69.
    • Kniazeva, M., Venkatesh, A. (2007). "Food for Thought: A Study of Food Consumption in Postmodern U.S. Culture.". Journal of Consumer Behaviour, 6, 419-435.
    • Kniazeva, M. (2005). "Marketing Frankenfood: Appealing to Hearts or Minds?". Journal of Food Products Marketing, 11(4), 21-39.

    Book, Chapter in Scholarly Book-New

    • Kniazeva, M. (2015). Estonian Singing. Sage(6th).
    • Kniazeva, M., Charters, S. (2014). Authenticity in the Mirror of Consumer Memories, or Drinking Champagne in Russia. Brand Management in Emerging Markets: Theories and Practices, 121-136.
    • Kniazeva, M. (2012). Faking Authenticity?. Food Packaging: Procedures, Management and Trends, 173-186.
    • Kniazeva, M. (2011). A Happy Man in a Buick or How Chinese Consumers Let Western Brands Enter Their Lives. Handbook of Contemporary Marketing in China: Theories and Practices, 155-172.
    • Kniazeva, M. (2003). "Between the Ads: Effects of Non-Advertising TV Messages on Consumer Behavior.". The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion, 213-232.
  • Alexander KullAlexander Kull - Assistant Professor of Marketing

    Journal Article, Academic Journal

    • Kull, A., Heath, T. (2016). You Decide, We Donate: Strengthening Consumer–Brand Relationships Through Digitally Co-Created Social Responsibility. International Journal of Research in Marketing, 33(1), 78–92.
    • Kull, A., Mena, J., Korschun, D. (2016). A Resource-Based View of Stakeholder Marketing. Journal of Business Research, 69(12), 5553–5560.
  • David LightDavid Light - Associate Dean, Professor of Marketing

    Journal Article, Academic Journal

    • Light, D., Somasundaram, T. (1994). International Direct Marketing Strategy: A Comparison with Alternative Media. Journal of Direct Marketing, 8(1), 71-78.
    • Somasundaram, T., Light, D. (1994). Rethinking a Global Media Strategy: A Four Country Comparison of Young-Adults' Perceptions of Media Specific Advertising. Journal of International Consumer Marketing, 7(1), 23-38.
  • Soma SomasundaramSoma Somasundaram - Associate Professor of Marketing

    Journal Article, Academic Journal

    • Ivanic, A., Bates, K., Somasundaram, T. (2014). The Role of the Accent in Radio Advertisements to Ethnic Audiences: Does Emphasizing Ethnic Stereotypes Affect Spokesperson Credibility and Purchase Intention?. Journal of Advertising Research, 54(4), 407-419.
    • Light, D., Somasundaram, T. (1994). International Direct Marketing Strategy: A Comparison with Alternative Media. Journal of Direct Marketing, 8(1), 71-78.
    • Somasundaram, T., Light, D. (1994). Rethinking a Global Media Strategy: A Four Country Comparison of Young-Adults' Perceptions of Media Specific Advertising. Journal of International Consumer Marketing, 7(1), 23-38.