Thomas Minnich

Lecturer in Marketing
No photo available
Email
teminnich@cox.net
Phone
(619) 260-7457
Office Location
Olin Hall 234
Areas of Expertise

Selected Publications

Summary

Thomas E. Minnich (Tom) holds an MSJ degree from the Medill School of Journalism, Northwestern University. His corporate career includes working with N.W. Ayer Advertising Agency, the DuPont Company and San Diego Gas and Electric in the planning, implementation and evaluation of strategic communications programs involving advertising, direct mail, publicity, sales collateral, promotions and exhibits. His variety of "hands-on" experience embraces consumer, professional and industrial products and services. Minnich has trained marketing and communications professionals in the U.S., Asia, South America, Mexico, and Europe. In addition to USD, Minnich has taught Marketing, Advertising, and Public Relations at Alliant University (formerly United States International University), and UCSD Extension. Home Phone: (619) 269-7275. Other email address: tminnich@sandiego.edu