Morgan Poor

Contact Information

Morgan Poor

Morgan Poor
Assistant Professor of Marketing

Email |
Phone | (619) 260-7459
Office | Olin Hall 108

    Assistant Professor of Marketing

    Selected Current Research

    Journal Article, Academic Journal

    Poor, M., Duhachek, A., Krishnan, S. (2013). How images of other consumers influence subsequent taste perceptions. . Journal of Marketing, 77 (6), 124-139.

    Poor, M., Duhachek, A., Krishnan, S. (2012). The moderating role of emotional differentiation on satiation. Journal of Consumer Psychology, 22 (4), 507-519.

    Roseman, M., Poor, M., Stephenson, T. An analysis of food references in television programming specifically targeting tween viewing audiences. Journal of Nutrition Education and Behavior